How important is social media to your business? According to market research, people who are fans of a particular product on Facebook are 60% more likely to recommend that product than those who don't. Followers of a brand name or product on Twitter are 79% more likely to do so. Great word of mouth advertising, don't you think? At such a low cost in comparison with other forms of advertisement, social media is a wonderful way to keep in touch with your aud… Continue

Is linking considered a copyright infringement? Some news organizations want you to think so. Now, to be clear, I am not talking about plagiarism or using copyrighted photos as your own. I'm actually talking about simply linking to an outside source, whether on your site, in a blog post or even through an email. News Corp, one of the largest media corporations in the world, is considering blocking search engines and feeds from utilizing its content. It considers all of its content… Continue

Last night my husband and I went to see Julie and Julia at the local movie theater. My husband didn't kick and scream too much. I just reminded him about all the stupid alien guts and gore movies he's dragged me to - kicking and screaming. Funny thing - he liked it!

Anyway, we were only 2 people in the whole theater who had gone to watch that movie. I thought it was really cute when the usher came to the front of the theater to give his obligatory welcome speech - especially when he reminded us… Continue

am always looking for simple and easy tools that I can pass along, especially when they are free. Last week, I introduced you to Page Once, the free iPhone personal assistant for managing your online accounts and social networks. Today, I would like to introduce you to another free tool.

Do you ever get frustrated when trying to downsize a photo? Cropping, chopping, clicking and dragging can be big time wasters. Changing pixels can cause unintended distortions. Cropping your photo to make a sui… Continue